Zipporah Mwangi

I see you sis, doing your length check again for the umpteenth time. You sigh; you really thought this time would be different. That this time you would see growth and finally all your efforts would count for something. You are getting frustrated because your hair growth journey seems to be going nowhere. You have resigned to one conclusion: some women are just lucky to have good hair genes, unlike you whose hair doesn't grow.

Sis, we see you! Afro hair comes with its own set of needs and challenges. The good news is

Hey you
You just installed your gorgeous LUSH Hair Salome Braids, your Ella Curls are bouncing with life, or maybe you're slaying in soft, neat cornrows.
You look in the mirror and see power, beauty, confidence.
You picked the perfect LUSH Hair extensions, spent hours choosing the right color and style; because, darling, you are a walking masterpiece!

You walk into the office ready to shine... but then comes the looks.
The side eye. The hesitant smile.
Or worse: the "Wow, your hair is... different!" comment.

Sis, you’re not imagining it.
For too long, our natural, bold, protective styles were seen

Protective styles are a staple when it comes to Be Beautiful Hair. Be it braids, twists, or crochet, these styles help to, as implied in the name, protect your hair and in doing so, reduce and prevent breakage and damage. They’re also a greatly convenient way to manage and maintain healthy hair. However, as with everything in life, too much of a good thing can become toxic.

While styles offer numerous benefits for your curls and coils, leaving them in too long can result in unwanted side effects like scalp irritation, hair breakage, and thinning edges.

With that, Be Beautiful Hair wants

Natural hair is easy to love, but sometimes it just needs that extra attention and care. One of the main concerns associated with natural hair is maintaining moisture, as dryness cannot only make your hair difficult to style, but it can also cause breakage, and even increase the risk of hair loss.

Now, when it comes to ensuring your coils and curls stay moisturized, there are two methods that have gained popularity: LOC and LCO.

At Be Beautiful Hair, we understand that healthy hair is the foundation of any protective hairstyle you choose to wear, be it the classic Gold Braids, the